Wednesday, August 20, 2008

the post-consumer consumer


60% recycled sleeve (just barely over half to make it more good than bad, right?) - yet they distribute one automatically with every cup (10% recycled), and how many recycling bins have you seen at Starbucks? Zero.

So.. recycle it once, then throw it away the second time 'round.

Corporate America, where seeming green is more important than being green (hence the 'natural' brown color on the disposable sleeve).

I should just stop reading things.

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